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National Agri-Marketing Association
 


2012 Carolinas/Virginia Best of NAMA

Congratulations to all our 2012 Best of NAMA winners! 


Multi-Media Campaigns-Local

Chapter First and Regional First
Fiber of Giving Campaign
Syngenta
Martin Williams

Chapter Merit and Regional Merit
Top, Top, Top
Syngenta Crop Protection
Martin Williams


Multi-Media Campaigns-National

Chapter First and Regional First
Pest Side Story
Syngenta
Martin Williams

Chapter Merit and Regional Merit
Vira Shield DOI Campaign
Novartis Animal Health US, Inc.
Charleston | Orwig, Inc.


New Product Introduction

Chapter First
CutOut Product Launch
Nufarm Americas
Elle Alexander Design Co.


Advertising Campaign directed to a rural lifestyle audience

Chapter First and Regional Merit
Southern States Brand Campaign
Southern States Cooperative
Barber Martin Agency


Producer or Company funded advertising directed to consumers

Chapter First and Regional First
Poultry is Big in North Carolina
North Carolina Poultry Federation
Lewis Advertising Inc.


Single Page Ads, single

Chapter First
Vira Shield DOI Print Ad
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.


Single Page Ads, series

Chapter First
CruiserMaxx Beans Print
Syngenta
Martin Williams


Unique print advertising

Chapter First
Capreno Audio Insert
Bayer CropScience
Rhea + Kaiser


Radio - Single

Chapter First and Regional First
Scour Bos :60 Radio Spot
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.


Television - Single or Series

Chapter First and Regional Merit
The Vira Shield Story
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.

Chapter Merit
Southern States Brand TV Series
Southern States Cooperative
Barber Martin Agency


Audio visual presentations directed to farmers, growers and ranchers
Chapter First and Regional Merit
Grower and Retailer Product Insight Videos
Syngenta
Gibbs & Soell, Inc.
Advertising on the Web directed to farmers, growers and ranchers
Chapter First
www.southernstates.com
Southern States Cooperative, Inc.
In-house

Chapter Merit
Vira Shield Rich Media
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.
Direct Mail-directed to farmers, growers and ranchers - flat
Chapter First and Regional First
FarMore Technology Direct Mail
Syngenta
Martin Williams

Chapter Merit
Personal Protective Equipment DM
Nufarm Americas
Elle Alexander Design Co.


Direct Mail-directed to farmers, growers and ranchers - three dimensional
Chapter First and Regional First
EVITO Wheat Direct Mail
Arysta LifeScience
Woodruff Sweitzer

Chapter Merit
Stratego YLD Fungicide Personalized
T-Shirt Thank You DM
Bayer CropScience
Rhea + Kaiser
Direct Mail-directed to dealers,
distributors or sales reps - flat

Chapter First and Regional First
Poultry is Big in North Carolina
North Carolina Poultry Federation
Lewis Advertising Inc.
Billboards or other outdoor ads
Chapter First and Regional First
Southern States Brand Outdoor
Southern States Cooperative
Barber Martin Agency

Chapter Merit and Regional Merit
CruiserMaxx Rice Outdoor - Featuring Ducks
Syngenta
Martin Williams
Customer Brochures, Catalogs farmer directed-single
Chapter First and Regional Merit
Afla-Guard Grower Brochure
Syngenta
Gibbs & Soell, Inc.
Brochures, catalogs, etc., directed to dealers, distributors, or sales reps
Chapter First
Avicta Complete Corn vs. Votivo
Brochure
Syngenta
Gibbs & Soell, Inc.
Point-of-purchase materials

Chapter First and Regional Merit
Southern States Brand Posters
Southern States Cooperative
Barber Martin Agency

Chapter Merit
E-2/Aquasweep Merchandising Support
Nufarm Americas
Elle Alexander Design Co.




Exhibits

Chapter First and Regional First
Canstruction Trade Show Exhibit
Syngenta
Gibbs & Soell, Inc.


Premiums/Specialties directed to farmers, growers and ranchers
Chapter First and Regional Merit
Stratego YLD Fungicide Personalized
T-Shirt (Premium)
Bayer CropScience
Rhea + Kaiser
Overall PR Program - directe to farmers, growers and ranchers
Chapter First and Regional First
Syngenta MannaPack Potato Campaign
Syngenta
Gibbs & Soell, Inc.

Chapter Merit
Fiber of Giving
Syngenta
Gibbs & Soell, Inc.


Media Relations
Chapter First and Regional Merit
NCBA: Media Engagement
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.
Producer or Company Funded
Public Relations campaigns - to
consumers

Chapter First and Regional Merit
Butterball, LLC “Celebrate Agriculture”
Campaign
Butterball, LLC
Howard, Merrell & Partners
News or Feature Article
Chapter First and Regional Merit
Mycoplasmal lameness on the rise -
Article
Novartis Animal Health

Chapter Merit
China Orders Out
Syngenta
Gibbs & Soell, Inc.


Persuasive Writing
Chapter First and Regional Merit
Driver Weeds Crash Yield Potential in
Soybeans
Bayer CropScience
Rhea + Kaiser
News Release
Chapter First and Regional First
Dispelling Myths About Inactivated
Vaccines
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.

Chapter Merit and Regional Merit
Butterball, LLC 2010 Donations Release
Butterball, LLC
Howard, Merrell & Partners
Events - Customer
Chapter First and Regional First
Syngenta Biotechnology Expansion
Announcement
Syngenta Biotechnology, Inc.
Gibbs & Soell, Inc.

Chapter Merit and Regional Merit
GlyTol TechTour Takes Texas
Bayer CropScience
Rhea + Kaiser
Events - Internal
Chapter First and Regional First
Syngenta MannaPack Potato Internal
Event
Syngenta
Gibbs & Soell, Inc.

Chapter Merit
Butterball, LLC Fresh Season Millionth Bird
Events
Butterball, LLC
Howard, Merrell & Partners
Company and Associations
magazines - External

Chapter First and Regional First
Thrive Magazine
Syngenta
Gibbs & Soell, Inc.
Company Publications - Internal
Chapter First and Regional First
Butterball, LLC 2011 Turkey Tales
Newsletter
Butterball, LLC
Howard, Merrell & Partners
Company Publications - Annual Reports
Chapter First and Regional Merit
U.S. Wheat Associates 2009/2010
Annual Report
U.S. Wheat Associates
Charleston |Orwig, Inc.


Broadcast News
Chapter First and Regional First
Fusogard Prevents Footrot
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.
Interactive Marketing Tools
Chapter First and Regional First
Advanced Practice iPad® App Campaign
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.

Chapter Merit and Regional Merit
Denagard iPad® App Campaign
Novartis Animal Health US, Inc.
Charleston|Orwig, Inc.
Other Social Media
Chapter First and Regional First
Keepin’ It Rural
AgFirst Farm Credit Bank
In-house

Chapter Merit and Regional Merit
Weeding out Hunger Facebook page
Syngenta
Gibbs & Soell, Inc.
Companion Animal or Turf and
Ornamental Campaign

Chapter First
Greenhouse Series
Nufarm Americas
Elle Alexander Design Co.
Best of Show - Advertising

Gibbs & Soell, Inc.


Best of Show - Public Relations

Gibbs & Soell, Inc.

 

Thank you to Best of NAMA Sponsors!

Platinum Level Sponsors

Silver Level Sponsors

Bronze Sponsors

 

In-Kind Sponsors




 
 
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